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CanLaw Specializes in
Professional
Advertising, Marketing,
Web Site Design
for Lawyers
Free Creative Services
CanLaw: Trusted by the legal profession since 1996.
Industry Awards and Service:
CLEO, Industrial Marketing, POPIA and 7 BPAA awards for industrial ads.
I also served as an Executive and a Director of three major Advertising Industry Associations in Canada including the CAAB (Canadian Advertising Audit Bureau).
The CCAB is to advertising as the Law Society ir to lawyers.
COMPUTER EXPERIENCE: I am an advertising copywriter and a skilled creative resource, not a programmer.
Currently Using These and other Programs: Muse, Photoshop, Web Site Auditor, , Word, Paint and Draw programs. Assorted art, design and layout programs.
I have the tools and skills to do the jobs I undertake.
Geographic Experience:
Canada, United States and International. I live, work and play in London Ontario.
Written countless print ads.
Written and produced dozens of radio spots.
Worked on tens of TV commercials, trade and corporate films and videos.
Promoted many trade and consumer shows, built successful sales meetings, contests, and even some PSAs.
Writer of general purpose articles for main stream publications. advertorial material, computer and software reviews.
Promoted trade and consumer shows for majors like MacLean Hunter including computer and industrial shows.
Some 30 years as a full time, hands on, recognized advertising expert with senior advertising experience in major corporations and leading Advertising Agencies.
Founder, in 1996, Creator and President of CanLaw for over 25 years.
CanLaw is Canada's Number One, Legal Services Site. It is the original and number one free lawyer referral service in Canada.
Senior Advertising and Sales Promotion Experience
Corporate Experience includes:
Ad Agency Experience Includes
KIRBY INWOOD: DOING BRILLIANT WORK SINCE 1967
Who Is This Guy Anyway?
Please forgive me if this material sounds boastful. It is difficult to list accomplishments and qualifications without sounding as if you are blowing your own horn.
At some time, in some place, you can be certain that you have purchased a product or service as a result of my work. Browse some of the lists below and then look in your cupboards.
So, What Can I Do For You?
Available services include copy writing of all sorts, layout and design, web site design, repair and search engine optimization,
reviewer, publishing, ghost writing.
I can increase your sales. I sell ideas, creative solutions and advertising concepts which will move your products.
If you have a product that is fair value, honestly made and not-harmful, I can increase your sales. In business, what else is there?
Test me. I always enjoy a good challenge. I work from your verbal briefs to develop a preliminary, no charge quote. A detailed proposal which will move your product or service will incur a token charge (to weed out the time wasters, tire kickers and shoppers).
But you be the judge. If you agree that my concept will work for you, then I turn on the meter and get to work. Written estimates in advance naturally. No cost surprises. No surprises anywhere.
I usually work from concept to completion of final art, on all projects... from creating the original creative and/or promotional concepts to developing all the tools to execute them.
Rate Structure: Rates are negotiable and are usually based on the project.
EXPERIENCE PROFILE
Put My Experience In These Areas To Work For You
Media Advertising
Sectors
Category
Brands
Royal Bank,
Viva Towels,
Scott Tissues,
Confidets sanitary napkins
Lady Scott,
American Express,
Shell Credit Cards,
Husky Machines,
Sheppard Casters,
Hathaway Shirts,
Vicks Vaporub,
Formula 44,
Vicks Cough Syrup,
Lavoris,
Clearasil,
Nyquil,
Orange Crush,
Revlon,
Ultima II,
Charlie,
Jontue,
Flex Shampoo,
Can Imperial Bank of Commerce,
Professional Advertising Consultant and Communications Freelancer.
I have created many successful promotions (and a few flops) for many well known brands and corporations including those listed above and many, many others.
I have a wide range of experience ranging from working with major celebrities (e.g. Anne Murray, Kim Cattrall. David Garroway, Lloyd Robertson, Harvey Kirk) in advertising campaigns for major corporations to small budget, local TV ads for small businesses and also have some limited retail experience.
Have done thousands of print ads in magazines and newspapers, thousands of brochures, collateral material, POP and the like.
99% of web site builders are techies who know nothing about advertising and it shows in their designs.
Using a website programmer for your business is like using a bricklayer as an architect.
CanLaw Rates Are Subject to Change At Any Time. Existing subscriptions will be honoured at the contracted price for your current term.
CanLaw Rates Are Subject to Change At Any Time. Existing subscriptions will be honoured at the contracted price for the current term.